Harley-Davidson® dealer near Lakeland FL

Harley-Davidson® New Motorcycle Dealership

For decades, Harley-Davidson® motorcycles have been the preferred option among serious riders who crave both independence and the thrill of the open road. Tampa Bay Harley-Davidson® is your trusted source for your next motorcycle. As your Harley-Davidson® dealer near Lakeland, we pull out all stops to ensure that our customers’ many expectations are met. From our large variety of models in stock today for you to choose from to our team’s passion for customer satisfaction, we cover all of the bases to deliver a wonderful shopping experience. After you check out the current inventory at our Harley-Davidson® dealership serving Lakeland Florida today, which model will you decide to make yours?

New Motorcycle Sales

Finding an amazing motorcycle is easy to do when you shop at our Harley-Davidson® dealership. The Harley-Davidson® lineup is packed with several dozen models. These models are spread across families like Adventure Touring, Sport, Cruiser, Electric and more. While each model carries the Harley-Davidson® design language that you may love and has exceptional capabilities, each model also has its own personality and riding experience. We want to help you make a selection that you will thoroughly enjoy for many years. After you explore the possibilities online, we invite you to get more familiar with the options by touring the showroom soon.

New Motorcycle Loans

As your full-service Harley-Davidson® dealer near Lakeland, we are proud to support you through all aspects of your buying process. If you are like many of our customers, you may plan to use a motorcycle loan to pay for your purchase. Through our dealership’s website, you can conveniently apply for the financing you need. Our representatives are available to answer all of your loan-related questions, and we will happily help you to explore your options in detail. With our financing reps working on your behalf, you may be thrilled by how affordable it could be to ride home on the Harley-Davidson® that you have your eye on.

Harley-Davidson® Auto Repair & Service

Through our Harley-Davidson® dealership serving Lakeland Florida, you can conveniently keep your motorcycle well-maintained. We have a full-service auto maintenance and repair shop on-site that can handle all of your needs. From its first lube service to its regular interval maintenance services and more, we can bring your motorcycle up-to-date on all of its services so that you can enjoy every minute of your jaunts through town and your epic journeys. We also can address any repair issues that develop while you are out on the road. We complete all services promptly with authentic Harley-Davidson® parts to deliver great results consistently.

Parts, Accessories and More

Each Harley-Davidson® model that we sell can be customized in a variety of ways. Through the parts department at Tampa Bay Harley-Davidson®, you can find all of the quality accessories and parts that are designed specifically for your model. Depending on the bike that you love to call your own, these parts range from seats and luggage racks to different styles of lights, fenders, footrests, handlebars and more. We also carry a wonderful range of branded replacement parts in stock for your do-it-yourself repair projects. Our team values your safety on the road, so we are pleased to also offer an on-site riding school. Whether you are new to riding or you have been off the road for a while, our riding school will get you into gear.

Contact Us Today

Our talented team at Tampa Bay Harley-Davidson® is eager to begin serving your needs. Whether you are buying your first motorcycle or upgrading to a new Harley-Davidson®, we invite you to explore the exciting options offered in the Harley-Davidson® lineup today. You can conveniently get familiar with our models now, and you can continue your search in person with a tour of the showroom. We will do our part to support you throughout your buying experience. Contact one of our friendly sales associates serving Lakeland Florida today to make arrangements for a tour of the showroom.

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Disclaimer

2024 & 2025 STREET GLIDE® AND CRUISER OFFER 

Financing Offer available only on select, new untitled 2025 or 2024 Harley-Davidson® motorcycles financed through Eaglemark Savings Bank and is subject to credit approval. Not valid in conjunction with other offers. Other terms, conditions, and limitations may apply. Dealer participation may vary. 

 $1,000 Trade-In Assistance available on the purchase of select new, 2024 and 2025 Harley-Davidson® Street Glide® and Cruiser motorcycles when any motorcycle is traded in. Offer valid at participating Harley-Davidson® dealerships in the U.S., including Alaska and Hawaii, on eligible models that are available and in dealer stock between April 1, 2026 and June 30, 2026. Offer cannot be redeemed for cash or cash equivalent. Dealer participation may vary. Offer subject to change without notice. Void where prohibited or restricted by law. Additional restrictions may apply. See your participating Harley-Davidson® dealer for complete details. 

 $500 Customer Cash Offer valid toward the purchase price of select new, untitled 2024 and 2025 Harley-Davidson® Street Glide® and Cruiser motorcycles available and in stock at participating H‑D® dealerships in the United States, including Alaska and Hawaii. Eligible customers must visit H‑D.com/Military or H‑D.com/Police and validate eligibility through ID.me to receive a unique H‑D Hero Offer code. Offer valid only for the named eligible individual, is non‑transferable, and must be presented at time of purchase. Offer valid on purchases made between April 1, 2026 and June 30, 2026. Limit one offer per eligible customer and per eligible motorcycle purchase. Offer may not be applied toward a motorcycle down payment and is not valid on prior purchases or future motorcycle orders after June 30, 2026. This Offer may be combined with certain in‑market Harley-Davidson® promotions; however, restrictions apply. See your authorized Harley-Davidson® dealership for details on eligible offer combinations, including Harley-Davidson® finance offers. Offer cannot be redeemed for cash or cash equivalent and is non‑refundable. Harley-Davidson® and participating dealers are not responsible for lost or stolen offer codes. Offer subject to change without notice. Void where prohibited or restricted by law. 

Financing Offer available only on New MY26 Street Glide® Limited and Road Glide® Limited HarleyDavidson® motorcycles financed through Eaglemark Savings Bank (ESB) and is subject to credit approval. Not all applicants will qualify. 7.19% APR offer is available only to high credit tier customers at ESB and only for a 36month term. The APR may vary based on the applicant’s past credit performance and the term of the loan. For example, a 2026 Street Glide Limited in Dark Billiard Gray with an MSRP of $32,999, 10% down payment and amount financed of $29,699.10, 36month repayment term, and 7.19% APR results in 35 monthly payments of $394.20 and a 36th balloon payment of $21,433.64. In this example, customer is responsible for applicable taxes, title, licensing fees and any other fees or charges at the time of sale. APR is calculated according to the simple interest method. Not valid in conjunction with other offers. This Financing Offer is valid during the period of April 1, 2026 – June 30, 2026. Other terms, conditions, and limitations may apply. Dealer participation may vary. Offer not available in Alaska. Financing offer is subject to change or cancellation at any time. A return fee up to $395, excess wear, mileage and other charges may apply. Some motorcycles may be ineligible for return due to excess wear and tear, excessive modifications, or other conditions.